How do you create a hot Xmas sale??
Ask Florence + The Machine to open it with an exclusive performance - and then livestream it. And you initiate a Twitter campaign so her fans can ask her questions. That's what's happening at Harrods of London on Dec. 27 at 8:45 am. Fashion collabs are becoming the status quo, so it was only a matter of time before a retailer would harness the power of music - in this case - the stylish fashion icon known as Florence Welch. Tune in for the livestream to get your Florence fix, but I also recommend checking the site when the online sale begins at 6 pm on the 24th. There are some some very chic picks in "The Holiday Shop" to take you from the city to the ski slopes and to the beach - just in time for your holiday travels. Also catch "The Best Dressed List" for 2011 and "One's To Watch" for 2012 in the stores' chic online mag, The Review.
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