Here's your invitation to the first EVER Herve Leger sample sale!
Get your shopping shoes on and head to Madison or Melrose. No doubt there are plenty of ever so sexy bandage dresses and tres chic clothes to be found on the racks. As a matter of fact, don't walk. You might want to run!!
The sale kicks off today and runs through July 10.
Don't miss it!!
St. Roche
LA is best known for its casual chic spin on fashion. Recently, I covered several of the city's best new and upcoming designers for Apparel News. From experienced designers such as Brit import Sue Stemp (St. Roche) to Kristopher Enuke, one of LA's top denim aficionados, it was exciting to hear about their latest creations. For the full reads including McGuire Denim's foray into sportswear, MISA Los Angeles' chic boho dresses and Rails' new additions for Fall (I'm obsessed with the navy foulard pj look!), check the links. You'll have to wait for Fall to pick these up at retail, but until then, here are a few of my favorites. Enjoy!
xoxo Norma Jayne
Rails
St. Roche
#FBF
Still obsessed with this shoot! I ran across this image yesterday and decided I needed to repost! I captured this behind-the-scenes shot while styling VVV's Magazine's "Believe" editorial for the Fall '14 issue. My creative juices start flowing any time I'm asked to create a look with a theme. In this case, I pulled from my costuming background to create the religious looks in the story. From a very chic nun to a stylish bishop, I gave religion the fashion treatment! For this shot, designers include Octavio Carlin dress; Chagall Design mitre and stole; and Ruthie Davis heels. And, of course, an oversized rosary to make a statement! Loved our team on this shoot. Luke Duval, photographer; Donald Simrock makeup; Neeko Backstage hair; and the stunning Atong Arjok, model. Check the full shoot shot by Luke Duval on my website: NormaJayne.com
Recently, I wrote the feature story for the American Gem Trade Association's Prism magazine. Writing this story gave me the incredible opportunity to interview some of the most renowned jewelers in the U.S. today. Think Paula Crevoshay, LJD Jewelry Designs, Naomi Sarna, Katey Brunini and Dallas Prince. And stylist Sarah Shirley weighed in on current trends in the fine jewelry for 2016.
For the full read, check this link.
When I was asked to style the talent on Carrie Underwood's "SMOKE BREAK," video, I knew it was an incredible opportunity. And now... it has won the CMT Female Music Video of the Year!! I was honored to be selected by Director Randee St. Nicholas to style the video and work with Carrie's glam squad: Francesca Tolot, makeup; Emma Trask, stylist; and Lorenzo Martin, hair. I styled the business man, waitress, welder, horse trainer and truck driver and oversaw the bar scene. To create the look I pulled from a variety of places including designers, costume houses and vintage and retail stores. The result was country cool, modern and if I dare say, VeryVeryChic! Would love to hear your thoughts. Hope you enjoy the video!
xoxo - Norma Jayne
Boho Chic - That's Native Gem Jewelry.
It's always exciting when you are asked to produce and style a shoot for a cool jewelry brand. Not only is there jewelry styling involved, but since clothes must be found, there is so much more to creating the overall look. So, when my friend and designer Amanda Ezra asked me help her with her first jewelry shoot, I jumped at the chance. From location, to photographer, clothes and the glam squad, it's all about the right creative direction and a lot of team work!! Here are a few of my behind-the-scenes shots captured for my @VeryVeryChic Instagram. To see more of the final images (including the last shot pictured here), which were shot by the amazing Sophia Alvarado, check @Native_Gem on Insta. Thank you to Amanda's team at Junkyard Showroom for all their contributions, my incredible team from Cloutier Remix: Kelly Kat Hunt, hair and makeup and Kait Mosh manicurist. And, of course, our beautiful model Rachel Ford from Next Models. Enjoy!!
photo by Sophia Alvarado
Get ready for it.... The AGAIN Warehouse Sale begins today!
The ever so cool and feminine designer brand is offering samples and past collections.
So, head downtown and get ready to pick up some of your favorite looks.
Prices start at $1 - $100.
Don't miss this one.... It's time to get your fashion game on!
Scroll down for more looks from the Fall 2015 collection.
Was excited to find these ads online (finally)!!
It was such a pleasure to collaborate with the team at Caruso Affiliated to style the Fall '15 ad campaign for Americana at Brand. These two still life shots are beautiful because of the art direction and hours spent perfecting each and every shot. And yes, an amazing photographer who captured it all! As stylist my job was to find the clothing and props for each image to make the campaign come to life. Each item was brought to the studio and placed on set. No photoshopping here. And yes, those are real people and the cutest puppy ever!
photo: Stefanie Keenan/Getty Images for Barney's New York
“Simplicity. Simplicity is Very, Very Chic,” says Italian shoe designer Gianvito Rossi. THAT - and the ability to create an utterly elegant shoe. I fell in love with Rossi’s heels when I first saw one of the Italian designer’s chic plexi pumps and immediately had to post it on Instagram. Apparently celebs feel the same. “I love, love, love your shoes,” gushed Chrissy Teigen to Rossi at a recent cocktail party which fetê’d his Fall collection at Barney's New York in Beverly Hills. It’s no surprise Rossi makes a chic pair of heels. The Milan-based designer follows in the well-heeled footsteps of his father Sergio Rossi to design his collection. Celebs including Mischa Barton, Alana Stewart and Kate Miller are just a few of the style set who turned out to view his provocatively playful shoes at the recent event. For Fall/Winter look for Rossi’s chic stilettos made in satin, velvet and lace. There are also plenty of ‘70s inspired boots re-envisioned for an ultra chic look for today. See below for my Q&A with the designer.
XOXO
- Norma Jayne
What inspires your shoe designs?
Clients or people I meet are a great inspiration. It’s direct contact and the meeting of people [that inspire me].
Who is the ideal Gianvito Rossi woman?
I think it’s very related to the philosophy of my design, which is very much about modernity, elegance and femininity. The combination of these three elements really describes the woman that likes my shoes.
What are some of the key styles in the Fall collection?
There are two main directions. One is the stiletto - elegant and pointy - and I play a lot with velvet and satin, black and this new rosy color – very elegant. Silver velvet too is very, very nice. And then we have a more ‘70s proportion, round toes, chunkier heels with the Mary Jane shape, which is one of the stronger trends, as well as boots with the round toes and chunky heels.
What is one shoe every woman should have in her closet?
THE shoe is the stiletto pump.
What are some places in LA that you’re looking forward to visiting during your stay?
I’m staying in Santa Monica on the beach, so it’s very nice. Some surf and sunshine. It’s fun.
What is VeryVeryChic to you?
“Simplicity. Simplicity is Verrry, Very Chic.”
photo credits: Stefanie Keenan/Getty Images for Barney's New York and VeryVeryChic
How do you style a rock star?
Leopard prints, black velvet and '60s Mod may come to mind. Those are a few of Fall's key trends and rock star style was the topic on the agenda at Style 2020 Academy's recent debut event. Created by Kathryn Moore in 2009, Style 2020 has become a top personal styling company in Newport Beach, Calif. I was invited to attend the company's latest venture - a styling school which will officially launch in December. For this event, rock starJohnny Royal joined Style 2020's stylists Lisa Marmorino, Hadley Burnham and Jonathan Harrison Kanarek to present a Fall Trend Preview and "How to Style a Rock Star" workshop. Since I am a celebrity stylist, I've styled more than a few rock stars (think Brandon Boyd, SOFI and Collective Soul), but it was a fun opportunity to see how Style 2020 will relay its styling tips to upcoming fashion ingenues. The ten week program will cover more than just rock star style. Students will learn about fashion history, personal and editorial styling as well as how to create a successful styling biz - something Style 2020's stylists have mastered by working with its exclusive clientele. At the event, they presented Fall's top trends and how to style them into rock star look. Think Saint Laurent rock n' roll chic with '60s Mod dresses, black velvet and plenty of leopard prints! Royal, of course, rocked a few of his own rock star looks from the cool clothing selection on hand. And....it wouldn't be a styling workshop without creating looks of our own. Check my look pictured above which includes a Topshop leopard print coat, Kill City tee, Lip Service Cult vinyl leggings and the ultimate rock star accessory - a Peavey guitar. Rock n' roll tres chic!
Now here's your chance to get excited. To celebrate rock star style, Style 2020 Academy has partnered with Peavey Electronics and Lip Service Cult/Kill City for an exciting giveaway contest. To enter to win a brand new Peavey guitar and amplifier and a fall jacket from Lip Service Cult/Kill City, all you have to do is the following:
1. Create a collage of your favorite rock star look from any items found online by Lip Service Cult/Kill City, Peavey Electronics Guitars and The Great Frog jewelry.
2. Post your pic on Instagram, Twitter and Facebook and use the following hashtags: #STYLE2020Academy, #LipServiceCult, #PeaveyGetMade
3. Cross your fingers.
Good luck, I hope you win!!
XO
- Norma Jayne
Style 2020 headquarters in Newport Beach.
Johnny Royal
Johnny Royal and stylist Jonathan Harrison Kanarek
Getting down to style business.
Rock n' roll chic on the wardrobe rack.
Royal kickin' it in a Lip Service Cult jacket.
The Style 2020 crew and vlogger Kristen Atkins (left) get down to serious style business.
Kristen Atkins styling her look.
A look by THESTYLUX.
My VeryVeryChic rock star look!
Heyyyy fashionistas! Here's the details on how to get one of my favorite styling secrets.
Glynneth B is holding a sample sale this Friday in Downtown LA. Now's your chance to pick up some of her ever so chic gold and silver jewelry. She knows how to 'bring it' in the style department! Stop by the Cooper Design Space from 10 am to 4 pm for great deals on her must have pieces.
XOXO
- Norma Jayne
If you're needing some shopping advice, I recommend heading down to Cerre's DTLA Atelier next weekend. Some of LA and NY's coolest brands will be offering their wares at sample sale prices. Think Cerre leather jackets, THVM jeans, Sydney Brown shoes, Unearthern jewelry and more. The sale kicks off on Oct. 17 from 12 to 8 pm and runs through the 19th. Addy and details below!
What:
Designer Sample Sale
When:
Oct 17, 12 pm to 8 pm
Oct 18 - 19, 12 pm to 6 pm
Where:
Cerre Atelier
801 Mateo St.
Los Angeles, CA 90021
In case you haven't heard, LA's hottest new mag is about to debut its Fall fashion issue!! VVV Mag's 'Conviction' issue features strong female celebs and fashion icons including Cindy Crawford, Annie Lennox, Noomi Rapace, Carmen Electra and Tasha Tilberg. It was exciting to work on the cover shoot shot by the uber talented Luke Duval. Here's a sneak peak of the issue featuring Tilberg styled by yours truly!! The supermodel is wearing a Skingraft vest. Expect more streetwear inspired looks in the editorial, I can't wait to see it in print!!
Barbie is having her fashion moment.
From Jeremy Scott's recent Spring collection for Moschino to her makeover ala Karl Lagerfeld, Barbie is decidedly in fashion. The iconic doll has been recreated many times - think Audrey Hepburn, The Blonds and Versace Barbie, but this is arguably her chicest collaboration yet. Lagerfeld channeled as the world's most famous doll - with a Chanel touch - is simply genius. "Capturing the iconic look of Karl in precise detail, but still keeping the essence of Barbie was critical," says Mattel designer Robert Best via AnotherMag. Dressed in black leather, a white shirt and necktie, the doll is accessorized with Kaiser Karl's ponytail, sunglasses and a miniature quilted Chanel bag. Only 999 dolls were produced as part of the Mattel's Barbie Collector series at $200 each, and not surprisingly, is already sold out. But for those who want the iconic look for themselves, all the elements of her outfit are still available at Karl Lagerfeld stores. For an indepth interview with Best on his career at Mattel and the challenge of creating Barbie Lagerfeld, click here.
photos courtesy of AnotherMag and @KarlLagerfeld
Add this to your weekend agenda.
THVM jeans is having one of their coveted sample sales. Look for great deals from Kain, Wren, Black Crane, LD Tuttle, Alexnder Yamaguchi and more.
When:
Friday, May 30, 12 to 6 pm
Saturday, May 31, 10 to 3 pm
Where:
THVM
1317 Palmetto Street
Los Angeles, CA 90013
(213) 617-0667
